Here is a ad campaign which assoziates QR-Codes with speach and message.
Looks like another try to educate people, that QR-Codes are about communication, text and contact information, as well as web content.
The Dot Tel domain claims that it is about contact information, and not web content. But using a .Tel, and generating it into a QR-Code, could more often show a landing page for viewing web content, firstly, and secondly contact information. You want to rather display your QR-Code for your web site to be found and seen, rather than your contact info.
"Out of the box" mobile web sites, such as .Tel, are handy for mobile marketing via QR-Codes.
Still remains the problem to solve, for the average mobile web site holder, to explain, that his QR-Code is carrying a message, respectively, some text info to be read...
Or, take a .Tel logo, slap a face on it, and place a speech buble upon it: "I am saying... (to read message, please scan code and read decoded code on smart phone screen)."
And here the .Tel version:
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